These books have real, interesting ideas to share, with a significant amount of interesting content. It’s valuable to read non-sales books to broaden your horizons.
The Current List
1. Wooden (the ultimate way to look at life and success…thank you Jared Katzman for introducing me to this)
2. The Toyota Way (this is my all time favorite, though it’s not for everyone)
3. How to Become CEO (Jeff Fox; an easy read packed with useful information, though he needs a new list of books to study…Webster’s dictionary?)
4. How to Become a Great Boss (same as above)
5. Double Your Profits in 6 Months or Less (it’s the psychology, not the 78 tips, that’s invaluable)
6. The Leadership Challenge (Poisner & Kouzes; backed by research and metrics)
7. The Power of Simplicity (simplicity works, complexity doesn’t)
8. Influence, the Psychology of Persuasion (very interesting…why do people buy?)
9. The Tipping Point (Malcolm’s overrated, but I like that he thinks different)
10. Good to Great (because he’s right about this stuff)
If I’ve missed some that should be on here, write me. This is a living list.
Great functional books with practical uses:
* Proactive Selling and ProActive Sales Management are straightforward and practical. Those are good books to start with as a new sales person or sales manager.
* POWER Hiring is a GREAT recruiting book. Buy it and use it.
* Lean Six Sigma for Service: fantastic way to think about improving your process efficiencies.
These books think different, even though their few pages of good ideas are buried in 400 pages of fluff:
* The Paradox of Choice (too much choice can be a bad thing)
* Critical Mass (interesting stuff, but i wish this was less academic and 1/10th the length)
* Neurolinguistic Programming – NLP (understanding how language structure can impact results. book is too academic and long though)
*Generations (generations actually have their own behavioral patterns and they cycle through four types. not very relevant to business, but it is ‘out of the box’ thinking).
* The 48 Laws of Power (not practical, just unique)
Books I want to read, but haven’t gotten to yet:
* The Wisdom of Crowds
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